Product photography doesn’t need to be done in a studio with hundreds of continuous lights set up. As a travel photographer, I enjoy working outdoors and in different environments with natural light to produce creative photoshoots.
While an outdoor product shoot can come with a set of challenges, plenty of products can benefit from a lifestyle photoshoot outside of the studio. Products like backpacks, portable electronics, hiking shoes, sunscreen, and other items that people use for traveling in daily life would find a lot of use in an outdoor shoot.
Just like any other photoshoot, you’ll want to plan out which location you think would be best to photograph each product. If you’re able to incorporate a model, then you have the opportunity to create a larger catalog of diverse images.
One helpful tip for outdoor lifestyle product shoots is to play with different textures. When I was photographing a fragrance at the beach, I would use the sand, rocks, and grass as different backdrops.
Here are some examples of outdoor lifestyle product photos I’ve taken, some of which you can also find in my lifestyle portfolio.